Google AdWords Expert

Function description

Who we are:

Stichting Lovefrequencies is a non-profit organisation which operates worldwide and is based in The Hague. It aims to investigate the unlimited potential of human beings and disseminate research results, in order to contribute to the evolution of mankind and to perform any acts relating, or potentially conducive, to the foregoing.

We are passionately committed to achieve these goals by exploring the unlimited by frontier research, disseminating knowledge, creating awareness, engaging and facilitating empowerment. We organise various events (workshops, experiential weeks, seminars and talks, conferences, and exhibitions) in several locations and online.

Our foundation is flourishing and needs you, with your uniqueness, to realise more and more events and projects for people and with people.

Function description:

As our Google AdWords expert, you will be responsible for communicating effectively our initiatives, and ensure all advertisements are properly outlined.

You’ll be available for 6-8 hours a week.

Responsibilities:

• Participate in brainstorming and creative sessions for new initiatives.

• Set up strategies and campaigns, conduct performance-driven weekly maintenance, carry out bi-weekly optimization, establish and meet target KPI’s and complete detailed reporting, applying critical thinking and taking actionable insight.

• Manage the foundation’s Search Engine Marketing / Cost Per Click / Pay Per Click (SEM / CPC / PPC) investments.

• Taking control of keywords, dayparting, text ads, deep page linking, budget allocation, tracking techniques and automated reports.

• Track and report daily metrics and summarise into weekly dashboards.

• Determine the best keywords for all initiatives to be the top rank search results.

• Completing relevant tasks in an efficient and timely manner.

Requirements:

• Bachelor's degree in ICT, business management or a related field.

• Google AdWords and Analytic Certification is highly desirable.

• Previous experience in the same position or a similar role, managing five-figures budgets.

• Experience with Amazon Advertising (understand how to optimize ads based on need) is a plus.

• A keen passion for digital marketing.

• Fluent in English (both in speaking and writing); Dutch would be a plus.

• Excellent communication, organisational and project management skills.

• A highly-tuned detail orientation, strategic thinking and process and system mindset.

• An innate ability to prioritise and synthesise information in an analytical and systematic manner.

• Instinctual information sharer and network builder.

• Strong team player, used to collaborate with professionals from other fields and visions, but also to work independently.

• Lifelong learner, focused on innovation and knowledge exchange.

• Creative, proactive, pragmatic, reliable and flexible.